HDHPs have become a common way to sell “affordable” solutions to employers and employees alike. But the real costs are high as most participants see little to no coverage until they’ve spent between $8,000 and $10,000 in combined premiums and out of pocket expenses. This decreases plan enrollment and satisfaction, causing your clients and prospects to look elsewhere. Offering products to fill the coverage gap can dramatically increase program participation and satisfaction, strengthening retention for you and your clients.

With costs as low as a few hundred dollars per employee per year, supplementary GAP coverage can grow your book of business while providing your clients significantly greater value. The coverage can be introduced as an employer-provided benefit, an employee contribution, or any combination therein, allowing for dramatically increased flexibility in addition to higher plan satisfaction and employee retention. These all translate into stronger renewal and referral opportunities for your agency.

Read more and watch our video at:

Share on FacebookShare on Google+Tweet about this on TwitterShare on LinkedIn